How important your brands are within the multicultural and millennials markets, we understand that all of your below the line brand advertising at retail, thru point of purchase and grass root programs are an extension of your overall brand marketing efforts. That is why our tested 360 degree marketing approach generates as much marketing value as it produces sales growth.
Was founded on the belief that marketers need to completely rethink how they enter into a dialogue with Multicultural consumers in an already cluttered environment. We believe that brands need to go beyond traditional marketing and actually connect with their target consumers with breakthrough above and below the line marketing platforms.
To create campaigns that are a reflection of how consumers see themselves, a reflection of who they are and what they want to be. We understand the importance of consumer insights, Latino’s loyalty, touch points, and spending habits. Most importantly, we know what it takes to make a brand memorable, desirable and preferable, not only for a moment but throughout PEOPLE’s lives.
